"What if business tools actually worked like they're supposed to?"
The question that led to creating your business's best friend
"What if business tools actually worked like they're supposed to?"
That question cost me $147,000.
It was 2018. I was sitting in my office staring at a screen full of disconnected marketing tools that were supposed to be "talking" to each other.
They weren't.
Instead, our team was manually transferring data between systems, double-checking everything, and watching our conversion rates plummet because messages weren't being delivered when they should.
That's when it hit me: The tools weren't the problem. The integration was.
You see, in Sanskrit, "मैत्रेय" (mai-tre-ya) means "friend." And what I needed wasn't another tool—I needed a friend in my business. Something that understood what I was trying to accomplish and worked alongside me to make it happen.
That's when Maitreya Labs was born.
The $147,000 Mistake That Changed Everything
Before I tell you what we built, let me explain why that question cost me $147,000.
That was our calculated revenue loss from:
- Missed follow-ups with hot prospects
- Broken automation sequences
- Team members spending time fixing systems instead of serving customers
- Lost data between platform migrations
- And the opportunity cost of not being able to scale when we had the chance
But here's the interesting part—when I started talking to other business owners, I discovered I wasn't alone.
In fact, most businesses were suffering from the same problem, just with different symptoms.
Why Most Marketing Tools Fail You
The typical approach to business tools goes something like this:
"We need email marketing. Let's get that tool."
"Now we need SMS. Let's add that system."
"WhatsApp is growing. We should have that too."
Before you know it, you're juggling 7 different platforms with 7 different interfaces, 7 different learning curves, and 7 different ways they can break.
And when they inevitably do break, you're left wondering which one failed and why.
This is where our team's background becomes important.
Scientists and Engineers Who Speak Marketing
Maitreya Labs isn't your typical marketing company.
Our team fundamentally comes from physics, mathematics, and engineering backgrounds. We're trained to look at systems holistically, identify root causes, and build solutions that last.
But we've chosen to apply these skills to marketing and business growth.
This means when we look at your funnel, email sequence, or customer journey, we're not thinking:
"What's the quick fix to make this work today?"
We're thinking:
"What's the underlying structure that will make this work reliably for years?"
It's the difference between patching a leak and rebuilding the plumbing.
Input. Output. Feedback. Repeat.
This simple four-step process is at the core of everything we do:
- Input: We gather data about your business, customers, and goals.
- Output: We build systems that align with those goals.
- Feedback: We measure results and collect insights.
- Repeat: We refine and improve based on real-world performance.
This isn't just a methodology—it's a mindset. One that ensures we're always improving, always learning, and always delivering better results.
What We Actually Do
In practical terms, we offer a comprehensive suite of services and products designed to transform your business:
Digital Marketing Ecosystem
- Website development and design that converts visitors
- Content creation that resonates with your audience
- Video editing and YouTube growth strategy
- Social media marketing that builds communities
- Meta, Google, and YouTube ad campaigns that deliver ROI
- Business process optimization and SOP development
Marketing Infrastructure
- Conversion-focused funnels that actually work
- Email marketing systems that deliver and convert
- SMS marketing that people respond to
- WhatsApp marketing that feels personal, not pushy
- Seamless integrations between all platforms
Innovative Products
- Savvad Marketing Automation — Our behavior-based multi-channel follow-up system that rivals WebenGage, MoEngage, and SalesManago at a fraction of the cost
- Kushl.app — A platform connecting businesses with student freelancers, offering both work opportunities and certifications
AI & Future-Ready Solutions
- Custom AI agents that automate repetitive tasks
- Workflow automation that saves hundreds of man-hours
- Integration of AI tools into your existing business processes
- Future-proofing your business against technological shifts
And here's what makes us truly different: We offer free landing page development and problem-solving consultations to help you identify your core challenges before you spend a single rupee.
The result? A complete business infrastructure you can deploy quickly that helps you:
- Increase sales without increasing effort
- Reduce unnecessary internal communication
- Gain clarity on what's working and what isn't
- Achieve higher conversion rates across all channels
- Communicate with customers effortlessly
Why This Matters To You
Let me be clear: We're not for everyone.
If you're looking for the "marketing hack of the week" or want to game algorithms for short-term gains, we're probably not a good fit.
But if you're building a business for the long haul—one that creates real value and serves customers well—then our approach might be exactly what you need.
Because here's the truth: The businesses that win aren't the ones with the flashiest tools or the biggest budgets.
They're the ones with systems that work reliably, day in and day out, without constant babysitting.
They're the ones who can focus on serving customers instead of fighting with technology.
They're the ones who have a friend in their business—a partner who understands both the technical and marketing sides of the equation.
Whether that means building you a custom AI agent that saves your team hundreds of hours, developing a YouTube strategy that positions you as an authority, or implementing Savvad to automate your customer follow-ups—we're here to be that friend.
The Decision Is Yours
You have three options from here:
- Keep doing what you're doing (and getting the same results)
- Try to build better systems yourself (which takes time and expertise)
- Let us be your "मैत्रेय"—your friend in business—and build systems that work for you
If you choose option 3, the next step is simple.
P.S. Remember that $147,000 mistake I mentioned? The systems we built to solve it ended up generating over $1.2M in the following year. Sometimes the biggest problems lead to the biggest breakthroughs. What could your breakthrough be?
Our Team
Scientists and engineers who've chosen to make marketing work better

Our Core Team
The founding members who started our journey

Community Outreach
Our team conducting educational workshops for students

Remote Collaboration
Our distributed team working together across locations
This alignment of direction allows us to have a truly decentralized decision-making process. At the same time, it allows us to move swiftly and decisively.
Which means quick turn-around times for you and long-lasting impact.
Ready to have a friend in your business?
Let's build systems that work for you, not against you.
Get Started TodayJoin Our Team
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